Archive: Sep 2012

1. 3 Cents to keep in your pocket when entering The Junction

   September 26, 2012 6:47 pm Leave a Comment

   This is a member post by The Junction Wave 6 Member, Ben Rubin, Co-founder CEO at YEVVO.COM | @benrbn.

   Brief background about us

   YEVVO is Social-Live-Video-Broadcasting platform. Think live video tweeting, mobiles to mobiles. We developed technology that allows you to seamlessly push HD LIVE video from your smartphone to an unlimited number of end-clients. We named it YEVVO – please don’t ask why.

   Here are the first 3 cents I would give anyone applying to an incubator :

   First cent: An introversive state of mind

   Understand that an incubator is an introversive state of mind – focus on product making/measuring/learning rather the fundraising / fundtalking / fundmailing.

   In our first week we just installed YEVVO on 100 iPhones, and started collecting data. We had 2 main goals for the next several months. First, work on product, design, learn from users and of course technology… Second, raising our seed round.

   I had a little chat with Eden and he told me something that I thought I already knew “meeting with investors is time consuming, pitching, checking backgrounds, answering emails etc… You have 2 months left; focus on building a better product… I really think you are wasting your time…” suddenly, when he implied we are not focusing on our product, it was very clear he was right.

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2. MixersApp first month at The Junction

   September 10, 2012 5:53 am Leave a Comment

   This is a member post by The Junction Wave 6 Member, Maayan Kimhi.

   A month and a half ago I’ve joined The Junction: an open house for entrepreneurs.

   Why?

   Well, first of all I am an entrepreneur. Second, I need a house (office) but most of all I was missing that day-to-day innovation spirit around me. In the last few months I was working from my laptop out of my bedroom (converted into an office) and from coffee shops around Tel Aviv. It has its appeal in the first few days, having a different scenery every day – different people in the tables next to you, but it gets old very quickly and I started feeling mostly alone. Trying to change the world while not really having a place in it can be hard. (more…)