3 Cents to keep in your pocket when entering The JunctionLeave a Comment
This is a member post by The Junction Wave 6 Member, Ben Rubin, Co-founder CEO at YEVVO.COM | @benrbn.
Brief background about us
YEVVO is Social-Live-Video-Broadcasting platform. Think live video tweeting, mobiles to mobiles. We developed technology that allows you to seamlessly push HD LIVE video from your smartphone to an unlimited number of end-clients. We named it YEVVO – please don’t ask why.
Here are the first 3 cents I would give anyone applying to an incubator :
First cent: An introversive state of mind
Understand that an incubator is an introversive state of mind – focus on product making/measuring/learning rather the fundraising / fundtalking / fundmailing.
In our first week we just installed YEVVO on 100 iPhones, and started collecting data. We had 2 main goals for the next several months. First, work on product, design, learn from users and of course technology… Second, raising our seed round.
I had a little chat with Eden and he told me something that I thought I already knew “meeting with investors is time consuming, pitching, checking backgrounds, answering emails etc… You have 2 months left; focus on building a better product… I really think you are wasting your time…” suddenly, when he implied we are not focusing on our product, it was very clear he was right.